CNO At-a-Glance

Who We Are

About CNO

We secure the future of middle-income America. CNO provides life and health insurance, annuities, financial services, and workforce benefits solutions through our family of brands. Our customers work hard to save for the future, and we help protect their health, income and retirement needs.

By the numbers in 2025

3.2 million

We help protect the health, income and retirement needs of our customers with 3.2 million policies.

$2 billion

We paid $2 billion in claims to policyholders.

$38 billion

We have $38 billion in total assets.

3,500

We employ approximately 3,500 full-time associates.

$3.0 billion

We returned $3.0 billion to shareholders over the past 10 years.

10,400

We contract with approximately 4,900 exclusive insurance agents and over 5,500 independent partner agents nationwide.

Our mission

To secure the future of middle-income America by providing insurance and financial services that help protect their health, income and retirement needs, while building enduring value for all our stakeholders.

Our values

People Focused

We welcome, value and respect our associates who reflect the communities where we live and work.

Integrity

We are honest, ethical and do the right thing.

Customer Driven

We prioritize the well-being of our customers.

Excellence

We are passionate about working as a team and winning in the marketplace.

NYSE listed

CNO Financial Group, Inc. is a publicly traded company under the ticker CNO on the New York Stock Exchange (NYSE).

Financial ratings

CNO is rated as investment grade by all four leading ratings agencies—AM Best, Moody’s, Fitch and S&P.

OUR FINANCIAL RATINGS

Awards and recognition

Each year, CNO is recognized for our corporate initiatives and charitable endeavors. This would not be possible without the support of our associates, customers and the communities in which we live, work and serve.

VIEW ALL AWARDS

Sustainability

At CNO, we’re doing our part to serve as a force of change in our community. Our commitment to sustainability and environmental, social and governance (ESG) principles is central to our overall business strategy. We are a proud signatory of the United Nations Principles for Responsible Investment (PRI).

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What We Do

For individuals

Now more than ever, middle-income Americans need health, income and retirement solutions. We work with millions of customers each year to offer solutions that meet their needs today and for the life of their retirement.

How we can help:

Building holistic health and financial security plans before retirement
Creating an income stream in retirement
Navigating retirement healthcare

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For businesses

We offer integrated voluntary benefits, benefits administration technology, and benefits education services to businesses, employer groups, associations, and their benefits brokers.

How we can help:

Helping businesses enhance their year-round benefits programs
Offering employers voluntary benefits for employees
Providing industry-leading benefits enrollment technology
Helping employees make better healthcare decisions

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Center for a Secure Retirement

Working and saving for a fulfilling retirement takes a team. At the Center for a Secure Retirement, we’re providing articles, research insights and comprehensive resources for anyone seeking guidance on planning for a secure retirement. Our retirement insights have been featured in publications such as The Wall Street Journal, Forbes and USA Today.

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Our Family of Brands

Bankers Life

Bankers Life offers life and health insurance products, annuities and investments that are designed for Americans who are near or in retirement.

Colonial Penn

Colonial Penn makes buying insurance simple with easy-to-understand, affordable insurance products designed for middle-income retirees.

Washington National

Washington National is a leading provider of supplemental health and life insurance for middle-income Americans in the worksite and individual markets.

Optavise

Optavise is a one-stop-shop for employee benefits programs, offering a combination of products, technology, and expert guidance—all from one company.

PMA USA

PMA USA is a group of agents across the nation who bring decades of excellence in marketing, sales and customer service to the voluntary benefits business.

myHealthPolicy.com

myHealthPolicy.com is an online insurance marketplace focused on helping consumers learn about and enroll in health plans such as Medicare Advantage, Medicare Supplement insurance and Prescription Drug plans.

40|86 Advisors

40|86 manages the investment portfolios of CNO's insurance subsidiaries. It specializes in fixed-income portfolio management. As of December 31, 2024, it managed nearly $29 billion in total assets.

Our Products

Life and health insurance

We help our customers protect their health and financial security with a wide range of life insurance, Medicare Supplement insurance, Medicare Advantage plans, supplemental health insurance and long-term care insurance.

Annuities

Our portfolio includes fixed interest, fixed indexed and immediate annuities tailored for the retirement income needs of middle-income consumers.

Financial services

Through our wealth management solutions, we offer a variety of investment options, whether a client's goal is retirement, buying a home, or passing a legacy on to loved ones.

Workforce benefits solutions

As a comprehensive provider of year-round workforce solutions, we offer integrated voluntary insurance products, benefits administration technology, and benefits education services for businesses and their benefits brokers.

Working at CNO

Our associates

Our approximately 3,500 full-time associates are our primary and most valuable resource. CNO associates develop products, advise clients, service customers and efficiently manage our organization. We are proud to offer a workplace that encourages diversity, fosters collaboration, values integrity and promotes equitable professional growth.

Our locations

We have offices in more than 220 communities in the U.S., including corporate offices in Birmingham, Carmel, Indiana, Chicago, Orlando and Milwaukee.

Our agents

Our 4,900 exclusive insurance agents and 5,500 independent agents are part of the communities we serve. We take the time to get to know our customers and build lasting relationships, meeting with them across the kitchen table and through virtual consultations.

In the Community

Supporting health and financial wellness

At CNO, we’re invested in giving back to organizations that support the health and financial wellness of middle-income Americans and help build stronger communities where we live and work.

Our community impact in 2024

$2.7 million

Total community impact value in 2024

6,000

Volunteer hours in 2024

Community partnerships

We are proud of our corporate philanthropy partnerships with the Alzheimer's Association® and the American Cancer Society®.

Team CNO volunteers

Our associate volunteer program, Team CNO, has provided opportunities for associate community engagement for 23 years. In 2024, the value of all our philanthropic efforts was more than $2.7 million in total community impact and our associates volunteered more than 6,000 hours to community service.

CNO Invested in Giving Back®

Through the CNO Invested in Giving Back® program, associates nominate and vote for community programs to receive charitable donations from the company. In 2024, CNO donated $180,000 to charities selected by our associates.

CNO Financial Indianapolis Monumental Marathon

CNO is the proud sponsor of the CNO Financial Indianapolis Monumental Marathon. A top 15 national marathon, the event attracts participants and fans from across the U.S. Our partnership is just one way CNO demonstrates our corporate commitment to health, wellness, and the central Indiana community.